Mountain Dew arrives to Guatemala
  • Portfolio 02/10/2014

MountainDew-Inside

One of the most popular brands of the world arrives to Guatemala and will be part of cbc´s portfolio:  MountainDew from PepsiCo, a citric carbonated drink preferred by people who wants something different.

MountainDew is described as irreverent and with an attitude that reflects the emotion of overtaking our own challenges and goals.  MountainDew is one of the highest grossing beverages worldwide.

MountainDew is a carbonated drink with a citric flavor and a light touch of caffeine.  This combination will give consumers a unique experience full of freshness and flavor.  Above all, it will give consumers an additional push to surpass the day to day tasks and activities.

Although MountainDew is a new carbonated drink in our market, this beverage has a long story in other countries where the consumer´s preference has positioned it as a leader beverage that invites to break your own limits any time of the day.

Diana Orellana, Brand Manager, said:  “The market dynamism and the taste variety of our consumers made us bring MountainDew, a beverage that will bring freshness because of its content and unique flavor.   This beverage is ideal to take with foods and also to give an extra push to perform the daily tasks.  This global brand is characterized by being present in fun and entertaining activities for young people and also in different shared experiences with friends and family”.

MountainDew is available nationally in its 355 ml can presentation.  The points of sale are supermarkets and small shops.